The Challenge

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“I just want to spend more time creating...”

Jennifer Maker

Founder of JENNIFERMAKER

When Jennifer first came to us, she was already known far and wide as the creative heart behind JenniferMaker, a beloved DIY and crafts destination brimming with inspiration, from vibrant home décor ideas to ingenious upcycled fashion. Jennifer’s passion had attracted a thriving community, but growth had brought complexity. She felt stuck, caught between an ever-growing content library and the struggle to manage updates across multiple sites manually. She knew there was more potential, but the logistics of scaling felt daunting.

Our first conversation with Jennifer revealed the heart of the challenge clearly: she wanted a membership experience that felt seamless, personal, and effortless, yet behind the scenes, her current system was anything but that. Every new post required careful manual syncing between her primary blog and her premium membership platform, an exhausting process prone to error and delays. Jennifer wanted her subscribers to enjoy a distraction-free, ad-free experience, but the manual work involved was overwhelming her team. She told us plainly, “I just want to spend more time creating and less time managing.”

We Achieved

Members Acquired

0 +

Memberships Sold In 24 Hours

0

Solutions

Designing Simplicity for JenniferMaker

Instant, Error-Free Integration

We immediately recognized that the solution lay not just in technical sophistication, but in truly understanding Jennifer’s vision and the community she had built. To honor her request for simplicity and elegance, we crafted a plan that would address every frustration Jennifer faced.

Ad-Free Experience, Seamlessly Delivered

Next, we tackled the ad-free user experience Jennifer desired. She wanted her paying members to seamlessly navigate between sites without interruptions or advertisements, a subtle, premium touch her community would appreciate deeply. To achieve this, we implemented an innovative cookie-based solution.

Custom Design That Elevates the Brand

Throughout the project, Jennifer emphasized the need to preserve her brand’s distinctive voice and aesthetic.

Effortless Payments, Hassle-Free Memberships

To streamline subscriptions and ensure seamless payment processing, we integrated MemberMouse alongside trusted services like Stripe and PayPal.

Results

Jennifer was amazed by the effortless flow

When our work was complete, Jennifer was amazed by how effortlessly everything flowed. She had come to us overwhelmed, yet now she found herself liberated, able to spend more of her energy on creating inspiring content rather than managing complicated technology. As the final results came in she was further delighted.

Revenue Growth: The membership platform now generates approximately $2.4 million in annual recurring revenue, with most subscribers choosing annual plans for upfront cash flow.

Enhanced Customer Experience: Members can now effortlessly locate specific content from Jennifer’s vast library, dramatically reducing friction in the user journey from inspiration to project completion.

She shared with us that the new system felt as if it had always been there, quietly supporting her vision.

Today, JenniferMaker continues to thrive, enriched by a powerful yet unobtrusive technical solution that keeps her connected to the community she loves. Her membership is growing, her subscribers feel valued, and Jennifer herself feels energized, knowing her systems now reflect the same creativity and passion she pours into every project.

Jennifer’s story has become one of our favorites, not just because of the technical success, but because we were able to genuinely understand and partner with her vision, allowing JenniferMaker to flourish exactly as she dreamed it would.

Profitable Media has literally changed my life… I have ZERO stress knowing they’ve got my back. Being a mom of two young kids, peace of mind is priceless. Thank you for making my dream a reality.

Jennifer Maker

Founder of JENNIFERMAKER

Jennifer Maker | Founder of JENNIFERMAKER

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Vlad P. Marketing Specialist at Profitable Media, LLC

Vlad Popirda

MARKETING SPECIALIST

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If you’ve been swayed, convinced, or otherwise persuaded by the writing on our page or in some of our emails, chances are Vlad was the man behind it.

Be it Social Media Management, Marketing Strategy, PPC Ads, or Copywriting, you can rely on him to get the job done.

With a Bachelor’s in Marketing and a Master’s in Advertising, his life’s work is to leave this world better than he found it, and he aims to achieve that by putting his talents in the service of the right people and helping businesses make a difference in the world.

Outside of working hours, you may find him singing Britney Spears songs at karaoke nights, or exercising his creativity in varied ways, such as playing chess, designing board games, playing guitar, or playing Dungeons & Dragons with his mates.

Alisa Villanueva Account Manager at Profitable Media, LLC

Alisa Villanueva

ACCOUNT MANAGER

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Alisa is the glue that brings all the parts of our operation together. The one always keeping an eye on the bigger picture. The person that makes sure that it all works smoothly and on schedule, giving everything an artistic spin and flourish with her keen eye for design.

With her background in sales, customer service and art, it’s no wonder her strength is in communicating with people, be they our customers or us, her team.

While juggling her different tasks (Project Management, Web Design, Quality Control, Customer Service), one thing never changes: she will use her artistic sense to make a project unique and she will hear out the person she is working with, understanding their needs and wishes while integrating and tying them all together to create an outstanding final product.

When she’s not tuned in to her work, you’ll find Alisa taking ordinary things and making them beautiful. In her artistic endeavors she explores many different mediums of expression, like painting, ceramics, dance, and cooking. Among these, her dancing stands out, as she is part of a salsa dance performance team, doing gigs both locally and nationally.

Her dream is to travel and explore different cultures, which she is always doing from home by cooking and trying out various cuisines from around the world.
Short Excerpt:
Alisa is the one that makes things work smoothly and on schedule, giving everything she does an artistic spin and flourish with her keen eye for design.

With her background in sales, customer service and art, it’s no wonder her strength is in communicating with people, be they our customers or us, her team.

Zach Warshawsky Chief Operations Officer at Profitable Media, LLC

Zach Warshawsky

CHIEF OPERATING OFFICER

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Zach manages the operational side of our business and coordinates all the work done by our team. He designs technical architecture and always keeps an eye towards the future, making sure his solutions are scalable. He applies his skills in all sorts of fields, such as Project and Team Management, Sales Funnels, Web Technology, Split Testing, Automation and CRM.

If there’s one trait he shares with Henry, it’s passionate problem-solving. Although he has been working for over 25 years in Sales, Marketing, Management, Team Building and Customer Service, perhaps his relevant business credentials start even earlier. At 15, he started a business selling and installing car stereo systems before he even had a driver’s license. Armed with a reseller’s permit and a passion for business, he started down the path of entrepreneurship and hasn’t looked back since.

With four amazing children and a wonderful wife in his life, his goal is set: provide the best possible life for them that he can. To that end, he works hard on helping clients scale their businesses through the use of cutting edge digital marketing tools.

His weapon of choice on this quest is not a coincidence, for his knowledge of technology is certainly top-notch. This can sometimes be a blessing and a curse however, when the Apple Genius Bar can’t solve a friend’s problem, it’s Zach’s phone that gets lit up.

To unwind, he spends time with his children, goes on weekly dates with his wife and is passionate about crafting culinary art… he unwinds and loves creating amazing home-cooked meals for his friends and family!

Henry Hamamjy Chief Executive Officer at Profitable Media, LLC

Henry Hamamjy

CHIEF EXECUTIVE OFFICER

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One of the two men that started it all, Henry has a knack for judging character and managing the internal structure of our team. The go-to guy for when business owners hit a roadblock, he is well known for offering unique, scalable solutions to any issue that presents itself. 

With a background in Sales, Marketing, Management, People Development and Leadership, he puts it all to good use in the service of his clients and fellow team members, helping them better themselves. 

He’s a born problem-solver, breaking any seemingly impossible task into achievable actionable items.  He has successfully helped dozens of businesses expand to the 7-8 figure level, by designing and implementing extensible, supportive and responsive infrastructure that his clients could then leverage to their fullest advantage. 

At work, he loves helping our customers make their dreams a reality, taking businesses to the next step of success, guiding them all the while. Outside of work, he enjoys a good meal with friends and a nice Napa Valley Cabernet Sauvignon. He also likes travelling with his family and exploring different cultures and finding out more about our world. Having dreamt of becoming a soccer player when he grew up, he has since traded that sport for another, namely golf, which he partakes in whenever he gets the chance.

Little known fact, he won the Atomic Spicy Food Competition when most of the people quit after just a couple of bites. Scientists have yet to come up with an explanation.