Should you use the TUNE Partner Marketing Platform

5 Reasons To Use TUNE Affiliate Tracking

Should you consider using  TUNE affiliate tracking as your Partner Marketing Platform?

Short answer:

Yes! Affiliate marketing can be a high-performing advertising model if you have scalable, flexible technology backing you up. TUNE is one of the best affiliate platforms to help you manage, measure and optimize your performance marketing campaigns.

Do you want more details? We have been using TUNE when it was still called HasOffers and have been experts in using this platform for over 10 years! 

Let’s jump straight into the benefits of using TUNE affiliate tracking!

Tune affiliate tracking benefits

1. Don’t miss out on potential profits.

Performance marketing is a type of marketing that pays someone only after completing a specific action. It could be a click, a purchase, a like, a comment, a share, etc. It’s up to you to decide the step that best represents your business’s interests! 

While affiliate marketing and performance marketing are sometimes used interchangeably, the former is simply one of the tactics used under the performance marketing banner. With TUNE affiliate tracking, you can monitor search engine marketing, sponsored content marketing, native advertising, and social media marketing in one place.

Performance marketing pays only for completed actions, so it’s focused on ROI, and it comes with built-in analytics to help you make informed decisions. 

As previously mentioned, the affiliate marketing industry boasts impressive stats. U.S. affiliate marketing is worth $8,2 billion (and growing) while accounting for 16% of all online orders, almost as much as email marketing

You can see now why we’re recommending TUNE affiliate tracking as a powerful and long-lasting tool that can bolster a company’s digital marketing presence! 

2. Increase Brand Awareness

Have you ever heard of the game “Six degrees of Kevin Bacon,” where people attempt to connect the famous actor to other celebrities in under six steps? Let’s do a quick one right now:

Cyndi Lauper appeared in “Girls just want to have fun” with Sarah Jessica Parker, who in turn appeared in “Footloose” with, you guessed it, Kevin Bacon!

This game popularized the theory of “six degrees of separation,” which states that any two random people on Earth are somehow connected through other people they already know in a maximum of six leaps. 

We have all benefited in our lives in one way or another by knowing “a friend of a friend.” The audience members of your chosen partners are those friends who you need to get to and expose to your messaging and products.

With the latest privacy initiatives, sending the right message to the right people is more important than ever. TUNE affiliate tracking can dramatically increase your outreach since you are not spamming random corners of the Internet with ads. 

Instead, you can strategically collaborate with affiliates to access entire audiences and exponentially increase your exposure.

3. Tune Affiliate Tracking is reliable & secure

TUNE is a SaaS (software as a service) platform. It operates on a subscription service model, where you pay a fixed amount for the technology you are using. 

This means that there are no hidden fees like commissions or taking a cut from every deal you make through their tool. 

Consistent cost without fluctuations and variables also makes planning your budget for the long-term much easier, eliminating a stress factor. Another common cause of stress is taken care of by having all of your data encrypted and providing top-shelf security for customer payments. 

4. Flexible & Adaptable

A great thing you get out of using TUNE is increased flexibility in setting up payments, personalized offers, and deals, creating custom rules, and enforcing them. 

For example, suppose you wish to add and implement a new rule regarding partner payouts. 

In that case, you can easily do it without slowing down the whole process even a little bit! This not only lets you tailor this digital tool and the system it provides to your specific needs, but it allows for extra insurance for the future. 

This flexibility extends to the method in which you establish contact with partners. You can customize your template messages as much as you want, which leads to fewer misunderstandings that could cost you in the long run. 

With the TUNE affiliate marketing platform, your affiliate relationships start on the right foot! 

5. Leverage Influence

Choosing the right partners for your affiliate program can be challenging yet extremely rewarding for your business. You shouldn’t cram your company inside a stereotype box, thinking only a particular subset of people will be interested in what you have to say, so you might as well use partners who are in the same niche as your company. 

It would be best if you instead looked for those influencers who have an audience that reasonably overlaps with yours. 

Keep in mind that looking for a 100% match may leave you not pulling the trigger on the campaign until the right person turns up, which might not happen! The level of engagement that their audience shows in their content is another factor you should consider. 

A large following on social media or a lot of traffic on a blog means nothing if you cannot channel that attention and enthusiasm into practical actions. Remember, performance marketing is all about concrete and measurable data.

Final Words on using TUNE Affiliate Tracking

Back in the day, most advertisers would put out an ad in a magazine or on a T.V. show and hope that it would persuade enough people to try your products. 

They would then go through a complicated process trying to measure the resulting sales and see if they balanced out the initial cost of the ad. Direct response marking didn’t have the power it has today yet.

Nowadays, digital marketers have instant access to more data to base their decisions on, and TUNE affiliate tracking is the perfect solution for efficient affiliate managers. 

The TUNE partner marketing platform contains everything of value that the Internet has to offer – global outreach, cutting-edge technology put to use in automation, encryption, and payment security, plus the ability to gather and analyze a ton of data from which to glean valuable insights that will shape your company for the better. 

P.S. Keep in mind that TUNE is a premium tracking platform. After 10 years of working with businesses that used TUNE as part of their digital marketing toolkit, we learned that the potential benefits you can enjoy from using the TUNE marketing platform are only guaranteed if you know how to take full advantage of its features. 

We are TUNE marketing experts, so contact us today and let’s design a plan that gets your company using TUNE efficiently in no time! 

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Camilla | Marketing Specialist

Camilla works hard to ensure that the Marketing strategies and executions are on point and data-driven, not only for our clients but internally at Profitable Media as well. She’s been coming up with innovative ways to reach and engage audiences for over 8 years.

Camilla B. <br><span>Digital Marketing Specialist </span>

Camilla B.
Digital Marketing Specialist

Camilla works hard to ensure that the Marketing strategies and executions are on point and data-driven, not only for our clients but internally at Profitable Media as well. She’s been coming up with innovative ways to reach and engage audiences for over 8 years.

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Vlad P. Marketing Specialist at Profitable Media, LLC

Vlad Popirda

MARKETING SPECIALIST

If you’ve been swayed, convinced, or otherwise persuaded by the writing on our page or in some of our emails, chances are Vlad was the man behind it.

Be it Social Media Management, Marketing Strategy, PPC Ads, or Copywriting, you can rely on him to get the job done.

With a Bachelor’s in Marketing and a Master’s in Advertising, his life’s work is to leave this world better than he found it, and he aims to achieve that by putting his talents in the service of the right people and helping businesses make a difference in the world.

Outside of working hours, you may find him singing Britney Spears songs at karaoke nights, or exercising his creativity in varied ways, such as playing chess, designing board games, playing guitar, or playing Dungeons & Dragons with his mates.

Alisa Villanueva Account Manager at Profitable Media, LLC

Alisa Villanueva

ACCOUNT MANAGER

Alisa is the glue that brings all the parts of our operation together. The one always keeping an eye on the bigger picture. The person that makes sure that it all works smoothly and on schedule, giving everything an artistic spin and flourish with her keen eye for design.

With her background in sales, customer service and art, it’s no wonder her strength is in communicating with people, be they our customers or us, her team.

While juggling her different tasks (Project Management, Web Design, Quality Control, Customer Service), one thing never changes: she will use her artistic sense to make a project unique and she will hear out the person she is working with, understanding their needs and wishes while integrating and tying them all together to create an outstanding final product.

When she’s not tuned in to her work, you’ll find Alisa taking ordinary things and making them beautiful. In her artistic endeavors she explores many different mediums of expression, like painting, ceramics, dance, and cooking. Among these, her dancing stands out, as she is part of a salsa dance performance team, doing gigs both locally and nationally.

Her dream is to travel and explore different cultures, which she is always doing from home by cooking and trying out various cuisines from around the world.
Short Excerpt:
Alisa is the one that makes things work smoothly and on schedule, giving everything she does an artistic spin and flourish with her keen eye for design.

With her background in sales, customer service and art, it’s no wonder her strength is in communicating with people, be they our customers or us, her team.

Zach Warshawsky Chief Operations Officer at Profitable Media, LLC

Zach Warshawsky

CHIEF OPERATING OFFICER

Zach manages the operational side of our business and coordinates all the work done by our team. He designs technical architecture and always keeps an eye towards the future, making sure his solutions are scalable. He applies his skills in all sorts of fields, such as Project and Team Management, Sales Funnels, Web Technology, Split Testing, Automation and CRM.

If there’s one trait he shares with Henry, it’s passionate problem-solving. Although he has been working for over 25 years in Sales, Marketing, Management, Team Building and Customer Service, perhaps his relevant business credentials start even earlier. At 15, he started a business selling and installing car stereo systems before he even had a driver’s license. Armed with a reseller’s permit and a passion for business, he started down the path of entrepreneurship and hasn’t looked back since.

With four amazing children and a wonderful wife in his life, his goal is set: provide the best possible life for them that he can. To that end, he works hard on helping clients scale their businesses through the use of cutting edge digital marketing tools.

His weapon of choice on this quest is not a coincidence, for his knowledge of technology is certainly top-notch. This can sometimes be a blessing and a curse however, when the Apple Genius Bar can’t solve a friend’s problem, it’s Zach’s phone that gets lit up.

To unwind, he spends time with his children, goes on weekly dates with his wife and is passionate about crafting culinary art… he unwinds and loves creating amazing home-cooked meals for his friends and family!

Henry Hamamjy Chief Executive Officer at Profitable Media, LLC

Henry Hamamjy

CHIEF EXECUTIVE OFFICER

One of the two men that started it all, Henry has a knack for judging character and managing the internal structure of our team. The go-to guy for when business owners hit a roadblock, he is well known for offering unique, scalable solutions to any issue that presents itself. 

With a background in Sales, Marketing, Management, People Development and Leadership, he puts it all to good use in the service of his clients and fellow team members, helping them better themselves. 

He’s a born problem-solver, breaking any seemingly impossible task into achievable actionable items.  He has successfully helped dozens of businesses expand to the 7-8 figure level, by designing and implementing extensible, supportive and responsive infrastructure that his clients could then leverage to their fullest advantage. 

At work, he loves helping our customers make their dreams a reality, taking businesses to the next step of success, guiding them all the while. Outside of work, he enjoys a good meal with friends and a nice Napa Valley Cabernet Sauvignon. He also likes travelling with his family and exploring different cultures and finding out more about our world. Having dreamt of becoming a soccer player when he grew up, he has since traded that sport for another, namely golf, which he partakes in whenever he gets the chance.

Little known fact, he won the Atomic Spicy Food Competition when most of the people quit after just a couple of bites. Scientists have yet to come up with an explanation.