Company logo Company name

Facebook Says You Made $100K, Shopify Says $87K, And Your Bank Account Shows $93K. Which Number Do You Believe?

We build a tracking infrastructure and reporting systems you can actually trust so every dollar is accounted for and every decision is data-backed.

Book a call now

We Build Trust

You’re running a seven-figure business making decisions based on data you don’t trust. Facebook reports one conversion number. Google Analytics shows another. Your payment processor has a third number. Your bookkeeper has yet another.

Nobody knows which is right. So you make million-dollar decisions ad spend, hiring, inventory based on hunches instead of data.

We fix this.

We build tracking infrastructure that captures accurate data from the source. Implement server-side tracking that works regardless of iOS updates or ad blockers. Create data warehouses that become your single source of truth. Build dashboards that match your bank account not because we’re manipulating numbers, but because we’re tracking them correctly.

This isn’t “set up Google Analytics and hope.” This is enterprise-grade data architecture that ensures every conversion, every dollar, every customer action is captured accurately and flows to every system that needs it.

The result?

You stop second-guessing your numbers. Marketing decisions are based on data you trust. Revenue attribution is accurate. Your dashboards actually match your bank deposits.

Listen to What Our Clients Say…

I can tell that they care about the success of our business.

Working with Profitable Media has been a blast. They optimized our front end lead gen quiz and our entire sales funnel, demonstrating real world experience in conversion rate optimization, design, and copywriting. I can tell that they care about the success of our business. They created a brand new VSL page which increased our conversion rate by 389%! They also built us a brand new lead gen quiz, which resulted in a 152% conversion rate increase! Everyone on the Profitable Media team gets an A+!

Graham Tonelli | The Personal Development School

Profitable Media is the foundation for our ability to create winning sales funnels.

We have tried other options which have only resulted in disappointment and lost opportunity. Profitable Media’s capacity to not only build sales funnels but also help optimize them into conversion machines has been crucial to our success. They are the standard.

Josh Valencia | Growth Marketer, Change That Up

Core Services

Server-Side Tracking Implementation

The Problem

iOS14+ privacy changes and ad blockers kill pixel tracking, showing 50 conversions when you had 75 sales.

Action

We implement server-side tracking bypassing browser restrictions to capture all conversions.

Our Solution

30-50% more accurate conversion tracking with better ad platform optimization.

Book a call

Accurate Attribution & UTM Infrastructure

The Problem

Can’t tell which marketing channels drive revenue with broken attribution and inconsistent UTM tracking.

Action

We build comprehensive UTM strategy with multi-touch attribution and integrated affiliate tracking.

Our Solution

True ROI visibility by channel, campaign, and creative matching actual deposits.

Book a call

Data Warehouse & Single Source of Truth

The Problem

Data scattered across 10 platforms with contradictory reports and no centralized trusted source.

Action

We build data warehouses consolidating everything with ETL pipelines and reconciliation processes.

Our Solution

One agreed-upon source of truth with custom dashboards everyone trusts.

Book a call

We’re Experts In:

Results That Matter

Conversion Tracking Improvement
0 %
Attribution Accuracy
0 %
Data Reconciliation Match Rate
0 %

Average improvements after implementing server-side tracking and data warehouse infrastructure

Frequently Asked Questions

Why is my Facebook tracking so inaccurate?

iOS14+ privacy changes killed traditional pixel tracking. When users opt out of tracking, browser-side pixels can’t fire. Facebook reports only what it can see often 30-50% less than actual conversions. Server-side tracking solves this by sending conversion data directly from your server to Facebook’s API, bypassing browser restrictions. Implementation typically recovers 30-50% of “lost” conversions in Facebook’s reporting.

Traditional tracking relies on browser pixels that get blocked by iOS, ad blockers, and privacy settings. Server-side tracking sends data from your server directly to ad platforms no browser involvement. Benefits: more accurate conversion tracking, better ad optimization (platforms see more conversions), improved attribution, and future-proof implementation that doesn’t break with browser updates. If you’re spending $10K+/month on ads, server-side tracking pays for itself immediately.

Multiple validation layers: (1) Reconciliation checks against source systems dashboard revenue must match payment processor, (2) Automated anomaly detection that alerts when numbers don’t make sense, (3) Regular audits comparing reported data to actual bank deposits, (4) Documentation of every transformation so you know exactly how numbers are calculated. Every metric is traceable back to its source with clear logic.

Yes. Most GA4 implementations are incomplete or incorrectly configured. We audit your current setup, identify gaps (missing events, broken ecommerce tracking, attribution issues), and fix them. We also implement enhanced measurement, server-side tracking, and proper conversion tracking. If your GA4 is beyond repair, we rebuild from scratch but most issues are fixable without starting over.

Data warehouse is storage where all your data lives in a centralized, structured format. Business intelligence is analysis the dashboards and reports built on top of that data. You need both. The warehouse ensures accurate, consolidated data. BI tools (Metabase, Looker) make that data accessible and actionable. We build both: the warehouse foundation and the BI layer that helps you make decisions.

Server-side tracking: 2-3 weeks. UTM and attribution infrastructure: 1-2 weeks. Data warehouse with basic ETL: 4-6 weeks. Full BI dashboard suite: 6-8 weeks. We phase implementations quick wins first (server-side tracking), then foundational work (data warehouse), then ongoing refinement (dashboards, attribution models). You start seeing value within the first month.

Platform updates are inevitable Facebook, Google, and TikTok regularly change their tracking APIs. We monitor these updates proactively and implement changes before they break your tracking. Our support packages include ongoing maintenance specifically for this reason. You’re not suddenly flying blind because an API changed we’re already updating your implementation.

Not for day-to-day use. Dashboards are designed for business users click, filter, and analyze without SQL knowledge. However, maintaining the underlying infrastructure (data pipelines, tracking implementations) does require technical expertise. Most clients opt for ongoing support packages where we handle the technical maintenance while you focus on using the data to grow.

Listen to What Our Clients Say…

They seamlessly migrated all 6 of our offers entire funnels over to sticky crm and increased our AOV by a full 23%.

Our team had been searching for digital marketing and sticky crm experts that could help us optimize our digital offers and customer engagement. We found that and more when we started working with Profitable Media. They seamlessly migrated all 6 of our offers entire funnels over to sticky crm and increased our AOV by a full 23%. Then they built a custom AOV report solution that helps us keep track of our progress and make smarter, data-based decisions. If you’re looking to take your direct response offer to the next level, they’re the only team you want to work with!

Tim Oyler | CEO, Golf Knack

Profitable Media saves us a lot of time, money and headache, by taking care of critical marketing technology.

My name is Adam Feldman, vice president of business development at Kendago. We scale direct to consumer brands beyond 8 Figures through paid media advertising. Profitable Media saves us a lot of time, money and headache, by taking care of critical marketing technology behind some of our leading clients offers. They’re wired for performance and have a deep understanding of tech. With them by our side, we’ve been able to scale our client offers incredibly fast with nearly a hundred percent uptime. We know that with them, by our sides, the analytics and the split tests are taken care of properly out of the gate. We’d recommend them to anyone looking for a quick, reliable and responsive Marketing Tech Team. That’s going to help scale their business and take them to new heights.

Adam Feldman | VP, Kendago Digital Advertising

Ready to turn your ad traffic into actual revenue?

Vlad P. Marketing Specialist at Profitable Media, LLC

Vlad Popirda

MARKETING SPECIALIST

View Profile

If you’ve been swayed, convinced, or otherwise persuaded by the writing on our page or in some of our emails, chances are Vlad was the man behind it.

Be it Social Media Management, Marketing Strategy, PPC Ads, or Copywriting, you can rely on him to get the job done.

With a Bachelor’s in Marketing and a Master’s in Advertising, his life’s work is to leave this world better than he found it, and he aims to achieve that by putting his talents in the service of the right people and helping businesses make a difference in the world.

Outside of working hours, you may find him singing Britney Spears songs at karaoke nights, or exercising his creativity in varied ways, such as playing chess, designing board games, playing guitar, or playing Dungeons & Dragons with his mates.

Alisa Villanueva Account Manager at Profitable Media, LLC

Alisa Villanueva

ACCOUNT MANAGER

View Profile

Alisa is the glue that brings all the parts of our operation together. The one always keeping an eye on the bigger picture. The person that makes sure that it all works smoothly and on schedule, giving everything an artistic spin and flourish with her keen eye for design.

With her background in sales, customer service and art, it’s no wonder her strength is in communicating with people, be they our customers or us, her team.

While juggling her different tasks (Project Management, Web Design, Quality Control, Customer Service), one thing never changes: she will use her artistic sense to make a project unique and she will hear out the person she is working with, understanding their needs and wishes while integrating and tying them all together to create an outstanding final product.

When she’s not tuned in to her work, you’ll find Alisa taking ordinary things and making them beautiful. In her artistic endeavors she explores many different mediums of expression, like painting, ceramics, dance, and cooking. Among these, her dancing stands out, as she is part of a salsa dance performance team, doing gigs both locally and nationally.

Her dream is to travel and explore different cultures, which she is always doing from home by cooking and trying out various cuisines from around the world.
Short Excerpt:
Alisa is the one that makes things work smoothly and on schedule, giving everything she does an artistic spin and flourish with her keen eye for design.

With her background in sales, customer service and art, it’s no wonder her strength is in communicating with people, be they our customers or us, her team.

Zach Warshawsky Chief Operations Officer at Profitable Media, LLC

Zach Warshawsky

CHIEF OPERATING OFFICER

View Profile

Zach manages the operational side of our business and coordinates all the work done by our team. He designs technical architecture and always keeps an eye towards the future, making sure his solutions are scalable. He applies his skills in all sorts of fields, such as Project and Team Management, Sales Funnels, Web Technology, Split Testing, Automation and CRM.

If there’s one trait he shares with Henry, it’s passionate problem-solving. Although he has been working for over 25 years in Sales, Marketing, Management, Team Building and Customer Service, perhaps his relevant business credentials start even earlier. At 15, he started a business selling and installing car stereo systems before he even had a driver’s license. Armed with a reseller’s permit and a passion for business, he started down the path of entrepreneurship and hasn’t looked back since.

With four amazing children and a wonderful wife in his life, his goal is set: provide the best possible life for them that he can. To that end, he works hard on helping clients scale their businesses through the use of cutting edge digital marketing tools.

His weapon of choice on this quest is not a coincidence, for his knowledge of technology is certainly top-notch. This can sometimes be a blessing and a curse however, when the Apple Genius Bar can’t solve a friend’s problem, it’s Zach’s phone that gets lit up.

To unwind, he spends time with his children, goes on weekly dates with his wife and is passionate about crafting culinary art… he unwinds and loves creating amazing home-cooked meals for his friends and family!

Henry Hamamjy Chief Executive Officer at Profitable Media, LLC

Henry Hamamjy

CHIEF EXECUTIVE OFFICER

View Profile

One of the two men that started it all, Henry has a knack for judging character and managing the internal structure of our team. The go-to guy for when business owners hit a roadblock, he is well known for offering unique, scalable solutions to any issue that presents itself. 

With a background in Sales, Marketing, Management, People Development and Leadership, he puts it all to good use in the service of his clients and fellow team members, helping them better themselves. 

He’s a born problem-solver, breaking any seemingly impossible task into achievable actionable items.  He has successfully helped dozens of businesses expand to the 7-8 figure level, by designing and implementing extensible, supportive and responsive infrastructure that his clients could then leverage to their fullest advantage. 

At work, he loves helping our customers make their dreams a reality, taking businesses to the next step of success, guiding them all the while. Outside of work, he enjoys a good meal with friends and a nice Napa Valley Cabernet Sauvignon. He also likes travelling with his family and exploring different cultures and finding out more about our world. Having dreamt of becoming a soccer player when he grew up, he has since traded that sport for another, namely golf, which he partakes in whenever he gets the chance.

Little known fact, he won the Atomic Spicy Food Competition when most of the people quit after just a couple of bites. Scientists have yet to come up with an explanation.